For Franchisors – Franchise Sales organization

When it comes to working with a franchise sales organization, often times their decision to work with you is one dimensional – can they make a ton in commissions. At Growth Club, we take a different approach – customizing the solutions to fit your franchise’s definition of what = winning. Whether you are looking for complete outsourced sales solutions or you are looking for fractional team support – Growth Club can fit a solution to your challenge.

We Help You Qualify Leads :

Our team will help you qualify your candidates. This is not a retainer based service, rather hourly, as your lead volume will change month-to-month. We don’t just ask your candidates if they have the money and right territory, rather dive into their story, their passions and their concerns so that you can communicate effectively with them.

We manage your entire sales process (Lead Generation > Deal Awarded):

While this service is reserved for Premium Growth Club Membership, we will manage the complete sales process – positioning, marketing, qualification, candidate nurturing, decision day, and sale. Also, when paying commissions in this model, we finance the fees over 20 months. AND, if the franchisee doesn’t open, the fee halts.

Franchise Assessment:

When it comes to franchise growth, quite often the difference between winning and losing is found in the positioning, messaging and planning. Thus, Growth Club assesses and builds a plan to win.

When evaluating the business/franchise viability, we start with you – what is your vision/purpose and mission. Understanding that helps us evaluate all aspects of your sales model – how you tell your story; how you get that story in front of the right people in the right market; what happens when they get to your Website; what happens when they enter your sales funnel; what does validation look like; how do your competitors try to steal them away; how do you onboard them; and how do you make them successful. Most franchisors don’t take the time to dial into this plan, thus, we do it for you – building what we call a two–year franchise growth road map to follow as we execute the buzz building.

Franchise Lead Management:

Qualifying candidates is an art and a science. You have to make the candidate feel comfortable, not over sell them, and qualify them as a potential fit for your brand long-term.

We have heard so many stories of failed sales processes. Not calling the candidate. Overselling. Validation gaps. Wrongly classifying the candidate as cold. You get it. This is why it is essential to set-up a model that welcomes the lead; gives the the educational materials through the sales process; delights them and eliminates their fears; and qualifies them to be a high performer – which, in turn will drive more royalties to your bottom line and more value to your exit valuation.